How to Infuse More You Into Your Website
Your website doesn’t need to be perfect. It just needs to feel like you.
If you're a healer, a coach, a therapist, or someone holding space for others in meaningful ways, you already know your energy is part of the offering. The warmth in your voice, the care in your process, the way your clients feel when they’re around you—that’s what people remember. That’s what builds trust.
Here are a few ways to start.
How to Infuse More You Into Your Website
Your website doesn’t need to be perfect. It just needs to feel like you.
If you're a healer, a coach, a therapist, or someone holding space for others in meaningful ways, you already know your energy is part of the offering. The warmth in your voice, the care in your process, the way your clients feel when they’re around you—that’s what people remember. That’s what builds trust.
Here are a few ways to start.
NO 1
Let Your Photos Tell the Story
Original photography is one of the most impactful ways to bring your presence forward. If you haven’t yet booked a brand shoot, it’s a beautiful investment when the time is right. Not just for your website, but for you. Seeing yourself reflected through someone else’s lens can be incredibly affirming.
And those in-between moments? A soft laugh, a hand gesture, the glow of a candlelit workspace—those say so much. Bonus points if you have movement-based content (like short video clips or GIFs) that capture your energy in action.
If a photoshoot isn’t in reach right now, even a few warm, naturally-lit photos taken with your phone can make a meaningful difference. Perfection is never the goal— authenticity is.
NO 2
Bring in Texture and Touch
Adding texture is a subtle but powerful way to create warmth and depth. Consider scanning in a handwritten note, a journal entry, or even a meaningful quote written in your own handwriting. These soft, organic elements break up the digital “polish” and make your site feel more soulful and lived-in.
Your hand, your words, your rhythm—these are things no template can replicate.
NO 3
Sprinkle in Personal Moments
You don’t have to share your life story. But including a few intentional details (what lights you up, a ritual you love, or a simple note of encouragement to someone who’s just landed on your page) can help visitors feel gently welcomed into your world.
Think of your website like a room: what would make someone feel at home the moment they walked in?
NO 4
Use Your Voice
If your website copy feels a little stiff or overly polished, that’s okay— we can work with it! Instead of rewriting everything, start small. Maybe revisit the “About” section and rewrite it like you’re speaking to someone you care about. Or soften your headlines so they sound more like an invitation than a pitch. Sometimes just shifting the tone of a few key lines can make the entire site feel more authentic.
In Short…
Your website doesn’t have to be loud, flashy, or perfectly designed to be effective. What matters most is that it feels aligned with who you are—and how you want people to feel when they land there.
A few small, heartfelt updates can create a lasting impression:
A photo that feels true to you
A handwritten touch or a moment of movement
A kind, intentional sentence in your own voice
Let it be a reflection of what you already do so well: creating spaces where people feel seen, supported, and safe.
NO 1
Let Your Photos Tell the Story
Original photography is one of the most impactful ways to bring your presence forward. If you haven’t yet booked a brand shoot, it’s a beautiful investment when the time is right. Not just for your website, but for you. Seeing yourself reflected through someone else’s lens can be incredibly affirming.
And those in-between moments? A soft laugh, a hand gesture, the glow of a candlelit workspace—those say so much. Bonus points if you have movement-based content (like short video clips or GIFs) that capture your energy in action.
If a photoshoot isn’t in reach right now, even a few warm, naturally-lit photos taken with your phone can make a meaningful difference. Perfection is never the goal— authenticity is.
NO 2
Bring in Texture and Touch
Adding texture is a subtle but powerful way to create warmth and depth. Consider scanning in a handwritten note, a journal entry, or even a meaningful quote written in your own handwriting. These soft, organic elements break up the digital “polish” and make your site feel more soulful and lived-in.
Your hand, your words, your rhythm—these are things no template can replicate.
NO 3
Sprinkle in Personal Moments
You don’t have to share your life story. But including a few intentional details (what lights you up, a ritual you love, or a simple note of encouragement to someone who’s just landed on your page) can help visitors feel gently welcomed into your world.
Think of your website like a room: what would make someone feel at home the moment they walked in?
NO 4
Use Your Voice
If your website copy feels a little stiff or overly polished, that’s okay— we can work with it! Instead of rewriting everything, start small. Maybe revisit the “About” section and rewrite it like you’re speaking to someone you care about. Or soften your headlines so they sound more like an invitation than a pitch. Sometimes just shifting the tone of a few key lines can make the entire site feel more authentic.
In Short…
Your website doesn’t have to be loud, flashy, or perfectly designed to be effective. What matters most is that it feels aligned with who you are—and how you want people to feel when they land there.
A few small, heartfelt updates can create a lasting impression:
A photo that feels true to you
A handwritten touch or a moment of movement
A kind, intentional sentence in your own voice
Let it be a reflection of what you already do so well: creating spaces where people feel seen, supported, and safe.
More Tips & Tools
Check out my Instagram for curated resources and creative inspiration I use on the regular.
More Tips & Tools
Check out my Instagram for curated resources and creative inspiration I use on the regular.
